WE EXECUTE DEMAND GENERATION & MARKETING PROGRAMS THAT DELIVER RESULTS

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BUSINESS MEDIA & CONTENT

We power, host, and manage some of the leading B2B technology publications worldwide. Our technical and content services help companies attract the best audience for their customers

DEMAND GENERATION & CONTENT MARKETING

Our media platforms attract global technology decision-makers. Get your business content in front of the right ITDMs. The result? Your white papers, rich media bytes, and client success stories are showcased to the target audience of your choice.

USER INTENT DATA & PROFILING

We use our own audience profile of over 75 million contacts to reach your ideal targets during your marketing programs using high-focus keywords and personas. We capture each target’s behavior and intent so your campaigns can have a razor-sharp focus.

Welcome to WM Europe
Welcome to WM Europe

WE BRING THE BEST FOR YOUR B2B TARGETING NEEDS

WM Europe boasts of one of the most highly experienced teams that enables marketing professionals worldwide to help global brands deliver their technology demand generation programs. Our integrated database gives over 75 million audience profiles to short-list and engage with your potential customers. Today, eight out of ten top technology brands depend on our services to run their marketing programs.

  • MEDIA & PUBLICATIONS: Using our high-ranked technology-centric news platforms, we have created various channels to invite and interact with global technology buyers. As a result, we have a massive global opt-in audience pool that reads and uses our news bytes, newsletters, and white papers to make their business decisions. We provide top-class media opportunities for your product placement & executive interactions in one of our numerous showcase formats.

  • DEMAND GENERATION & CONTENT DISTRIBUTION: Using our vast technology publication network manned by a global workforce, we help companies generate demand and often create sales-ready leads for their business. Our wide variety of engagement programs includes basic content syndication that generates interested, prospective and highly engaged leads using our combination of digital + business telemarketing engagement service.

  • USER INTENT & PROFILING: Due to the large number of daily interactions we have with global technology buyers, we naturally collect, profile and intelligently segment our audience into various need-buckets. All prospects are identified by their needs, type of needs, timelines & their role in their corporate decision-making process. - So, all our demand generation efforts consistently yield better quality results.

RIGHT PROSPECTS

Your journey with us starts with targeting the correct audience for your demand-generation programs

TECH THAT WORKS

Latest tech stacks that help you get the best results & offer the best insights

WIDE OUTREACH

Get access to over 75 million technology leaders who want to read your content, and engage with you

COMPLIANT

Our processes, systems, and people are fully compliant for international marketing laws, compliances, and regulations.

INTENT DATA

Each target prospect is profiled using their intent signals and buying behaviors

GLOBAL APPROACH

Our account management teams are locally based in each region, making it more efficient and meaningful

01.

DEMAND GENERATION

WM America offers various services to create awareness and demand for your brand using your marketing material. We predict, design, and build your sales pipeline!

• Content Marketing
• Target Account Marketing
• Content-based Engagement Programs
• Marketing Qualified/Ready Leads
• Sales Qualified/Ready Leads
• Survey & Technology Bench-marketing Activations

02.

INTENT DATA

Our audience profiles are keyword profiled. We actively collect buying-signals -24x7, which helps us identify, segment, and utilize audience data based on what, when, and if they are likely to considers your type of product/service.

• Keyword Based Database
• Install-based Targeting
• Technology-based Targeting
• Whitepaper Readership Insights

03.

CONTENT SERVICES

We manage multiple world-class news outlets using our editorial and content development services that help businesses focus on what’s more important for them.

• Content Management Services
• Editorial & Research
• Technology Content/Whitepaper Development Services
• Press Release & Executive Positioning Services
• Turnkey News/Media Services

GLOBAL OUTREACH

Our core strength lies in over 600 people who work globally to make magic happen. Our workforce includes marketers, telemarketers, technology content writers, program managers & various other experts that run client programs 24x7. Because of strategically placed offices, we cover the entire world with 100% localization and use the best technology. We’re proudly headquartered in Cape Town, South Africa. Still, we have a considerable presence and delivery capability in Asia, the UK, Europe, and the USA.

EXPERIENCE MATTERS

WM AMERICA is one of the most experienced B2B demand generation companies today. With hundreds of person-years of management team experience, we can deliver some of the best lead-generation results in the industry. We interact with over half a million people daily, get at least 600K people engaged monthly, and deliver upwards of 200K leads and engaged customers to technology companies.

FROM OUR EDITORIAL TEAM

Three Key Strategies for B2B marketers to Boost CRM Techniques
Three Key Strategies for B2B marketers to Boost CRM Techniques

It is no secret that acquiring new customers is expensive. However, by concentrating on client retention, marketers may...

Why Relationship Marketing is Important in 2022
Why Relationship Marketing is Important in 2022

A common goal for most businesses, especially in the B2B space, is to increase the value of each...

Reimagining Data Management for B2B Marketing
Reimagining Data Management for B2B Marketing

Successful B2B marketing campaigns requires valuable insights into customer data.  CMOs should consider reimaging the data management approach...

Winning Customer Trust with Privacy-Safe Targeting
Winning Customer Trust with Privacy-Safe Targeting

Regulatory bodies worldwide are evolving their policies to safeguard the buyers’ right to privacy. B2B buyers today are...

Navigating the Evolving World of Customer Loyalty
Navigating the Evolving World of Customer Loyalty

As marketing strategies keep evolving, it is crucial for businesses worldwide to constantly adapt to consumer behaviour, appealing...

Three Strategies for Improving CX and Boosting Conversions
Three Strategies for Improving CX and Boosting Conversions

Competition is escalating as the global market shrinks and communication channels expand. Enterprises cannot only concentrate on reaching...

110M+

TOUCH POINTS PER YEAR

2M+

LEADS DELIVERED

50K+

CAMPAIGN DELIVERED

75M+

DATABASE CONTACTS

Get In Touch

DROP US A LINE TO TALK ABOUT YOUR NEXT CAMPAIGN YOUR NEXT CAMPAIGN

Our program management team members excel in understanding and designing a solution around your requirements. Give us a shout, and we will be ready to launch your next demand generation campaign. Remember, there are no minimums, and our global audience covers almost all parts of the world!

Let's Talk

Business Inquiry: demand[@]wmeurope.com
Job Opportunities: careers[@]wmeurope.com
Media Contact: media[@]wmeurope.com
General: services[@]wmeurope.com

Our Location

United Arab Emirates:
1702, Al Moosa Tower 2,
64, Sheikh Zayed Road,
Dubai, UAE

South Africa:
11A, 11th Floor, The Felix,
58 Strand Street, Cape Town, 7560

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